Letsfly Unveils New Brand Strategy to Build a One-Stop Distribution Infrastructure for the Global Travel Ecosystem
On its 12th anniversary, Letsfly announces the strategic integration of its brand architecture, unifying AeroHub and HiBeds under one brand, strengthening its global travel distribution infrastructure.
On April 14, 2026, Letsfly, a leading global travel technology company, announced the launch of its new brand strategy on its 12th anniversary. With this upgrade, Letsfly officially positions itself as “a one-stop distribution infrastructure for the global travel ecosystem.”
As part of this strategic evolution, Letsfly has integrated its two core solutions — AeroHub and HiBeds — under a unified brand architecture. This move strengthens synergy across its offerings and enables the company to deliver more cohesive, end-to-end distribution capabilities across both air and hotel sectors.
Since its founding in 2014, Letsfly has been focused on simplifying the complexity of global travel distribution through technology. Over the past 12 years, the company has built a highly efficient value network connecting supply and demand at scale. Today, Letsfly connects over 650 airlines, including more than 100 direct integrations, and aggregates close to one million hotels across 140+ countries and regions. On the demand side, its global distribution network serves more than 1,000 partners, including leading OTAs, wholesalers, and travel agencies.
As part of the brand upgrade, Letsfly also reinforces its long-term mission: “Connecting Travel. Delivering Trust.” This vision is supported by its two core solutions.
AeroHub — Global Air Content Solution AeroHub integrates air content via a unified API, connects over 650 airlines, including more than 100 direct integrations. Multiple cooperation models (FareMarket, TechHub, TechHub+) provide partners with one-stop content and tech support.
HiBeds — Global Hotel Content Solution HiBeds connects 980,000+ hotels worldwide via a singe interface. It offers reliable delivery, competitive rates, and handles 3 billion daily searches, with averaging 0.2s response time, and 93% price validation accuracy.
“Over the past 12 years, we have remained focused on making travel distribution simpler,” said Gordon Liu, CEO & Founder of Letsfly. “As the industry evolves, stronger infrastructure will drive the next phase of growth. Our vision is to build a unified foundation that not only advances the industry but also empowers our global partners to grow.”
Looking ahead, Letsfly will continue expanding its global footprint while leveraging emerging technologies such as AI to further enhance connectivity, efficiency, and scalability across the travel ecosystem.
About Letsfly
Letsfly is a one-stop distribution infrastructure for the global travel ecosystem, committed to connecting travel and delivering trust. Powered by a unified enablement platform, Letsfly integrates technology, operations, and global travel content to offer two core solutions—AeroHub and HiBeds—optimizing how airlines, hotels, and partners connect and transact, and enabling scalable growth across the industry.